Getting verified on TikTok and other social media platforms is not just for fun. However, it proves to the entire world that your account or profile is authentic, and therefore can be trusted.
Popular TikTok stars, users, influencers, creators, and brands always fight to get that coveted blue checkmark.
In this article, I am going to break down the TikTok verification process and how to get verified on TikTok as popular brands do.
What is the TikTok Verified Badge?
TikTok Verified Badge is that blue tick or checkmark that appears next to a verified profile’s account. The verified badge simply means that TikTok has confirmed the account belongs to the user it represents. It is a clear symbol that was put in place by TikTok to help users make informed choices about the accounts they chose to follow or transact business with. The verified badge gives you a quick and clear view that an account is real, but not a fake or fan account.
How are TikTok verified badges given?
Unlike other social media handles where users have to apply for account verification, TikTok uses a proactive approach to get accounts verified. Their team uses a number of factors including the authenticity of the notable account, how active the account has been, uniqueness, whether the account adheres to TikTok’s community guidelines, and terms of service.
I have personally named it the AACF’s (Authenticity, Activeness, Uniqueness, and Follow the rules) of getting verified on TikTok.
- Authenticity: How authentic is your TikTok account? Did you use the correct details to create the account? Or you just created a duplicate account of a TikTok star who is performing well. Copying popular accounts won’t get you anywhere. Instead, it is advisable to create a genuine account, and use your own voice to tell your story.
- Activeness: Being active is a must if you are looking forward to getting verified on TikTok. Produce engaging content on a regular basis and interact with your community through likes, comments, shares, and challenges.
- Uniqueness: Don’t just copy other people’s styles. However, produce unique content that is far different than the billions of other users on the platform.
- Follow the rules: Every community has its own rules and regulations, community guidelines, and terms and conditions. The same applies to TikTok. Make sure you don’t create your own rules, instead familiarise yourself and adhere to TikTok’s Community Guidelines and Terms of Service. This applies to no nudity, bullying, or hate speech of any kind.
How To Get Verified on TikTok
TikTok takes account verification very seriously and therefore puts in measures to ensure the platform becomes safe for every user. They do this purposely to ensure only authentic accounts get verified on TikTok.
To get verified on TikTok, there are simple tips and tricks you need to know and practice. Once you are able to follow the guidelines I am going to share with you, it increases your chances of getting verified quickly.
Here are eight ways to get a jump start on the process:
- Follow TikTok’s Community Guidelines
- Create Engaging & Viral Content
- Don’t Compromise Quality
- Be Consistent
- Be Interactive With Your Community
- Get Featured in the Media
- Grow Your Following
- Get Verified on Other Social Media Platforms
#1. Follow TikTok’s Community Guidelines:
Accounts that do not follow TikTok’s community guidelines don’t only forfeit the opportunity of getting verified, but also go a long way to get banned from the platform. TikTok monitors accounts that keenly follow their guidelines and verify those accounts.
#2. Create Engaging & Viral Content:
In order for you to get verified on TikTok, you must take into account what type of content you put out there. Always put your audience into account when creating content, and make sure it is exactly what they are interested in. The more valuable content you create, the more people are going to like, comment, and share your videos with their network.
Moreover, focus on creating viral content since that’s what drives the platform. I mean, content that drives more traffic day in and day out. The best way to do this is to take advantage of the latest TikTok trends. Always use popular hashtags and you are good to go.
#3. Don’t Compromise Quality:
As you work on producing engaging and viral content on a regular basis, make sure you put quality first. Always ensure you use the best equipment, a good environment, and proper lighting to make your videos stand out.
#4. Be Consistent:
If you are really serious about getting verified on TikTok, you need to be consistent. You can only do this by coming up with a plan that directs your path. It is not about posting videos every hour. However, you should follow a regular routine to improve your chances of getting the verification badge.
#5. Be Interactive with Your Community:
TikTok is a community as we have in school and the workplace. The more interactive you are, the more visible you get. TikTok encourages its users to interact on their platform and that is why they have introduced the Duet, and Stitch features. Make good use of those features to communicate with other users.
#6. Get Featured in the Media:
Gaining media visibility as an influencer, public figure or celebrity will give you a boost in getting your account verified on TikTok. Whether it’s a short interview or a guest appearance on radio, tv, or podcast, work on highlighting your media coverage to lend credibility to your profile.
#7. Grow Your Following:
Another key metric TikTok looks out for is the number of followers an account has and the frequency at which it gets new followers. Some reports suggest TikTok looks for accounts that gain 500-2,000 new followers every day.
#8. Get Verified on Other Social Media Platforms
Getting verified on other social media platforms such as Facebook, Twitter and Instagram prove to TikTok that you truly deserve to be verified. I advise you to start working on the verification process on the other websites if you don’t have any yet.
Why You Should Get Verified on TikTok
TikTok keeps growing every present-day and that creates an opportunity for both businesses and individuals. Businesses would love to collaborate with influencers like you in promoting their brands. However, with an increase in the level of scams, they may not give the opportunity to you if your account is not verified. In the same way, customers turn to buy or do business with verified accounts only since they know those behind the doors are genuine. Getting a blue tick on TikTok can go a long way in boosting your profile.
Below are a few reasons why getting your TikTok account verified can be beneficial to your brand.
Improved authority: Getting your account verified on TikTok boosts your profile strength as a thought leader in your niche.
Improved reach: TikTok’s algorithm favors authentic accounts. Meaning, verified TikTok accounts get pushed to the top which helps you to reach more people as compared to the unverified accounts.
Improved trustworthiness: As said earlier, getting verified on TikTok improves the authenticity of your account. You improve your chances of gaining money through brand collaborations.
Improved credibility: With so many accounts specializing in several niches, it can get difficult to stand out. With a verified account, you can boost your credibility and highlight your authenticity.
How many followers do you need to get a verified account on TikTok?
TikTok hasn’t set a follower threshold to verify accounts. Instead, it focuses on parameters such as metric growth and activity when verifying accounts.
Getting verified on TikTok should be part of the plan of every influencer. It helps to prevent scams and increases your chances of getting money through brand collaborations. Keep in mind that you cannot buy TikTok verification. The TikTok team seeks accounts and verifies them based on their popularity and authenticity. Get verified on TikTok today.